Hello!

Keith Rodri

Web Design & Development

I design and develop custom websites to fit the individual needs of any project. I’ll work with you to discover what we can build for your company to achieve goals. The sites I build are always responsive, and coded using modern best practices. Using Word Press as a content management system, I'm able to create a visual, code-free backend admin panel. This gives your company the flexibility to update your customized content easily, whenever you need.

Some of the common website features I offer are:

- built on wordpress, the internet’s leading CMS.
- admin accounts for your team to manage your site’s content
- user friendly backend for easy, code-free content updates
- responsive layouts: pages look good on all screen sizes and modern devices
- Search Engine Optimization (SEO) support for high ranks on google
- Analytics; see how many people view your website, what pages, and from where
- developed to be modular & easy to add features or make changes down the road
- Social Media integration

hello@keithrodri.com

RYDA

The brothers behind RYDA, a retail development group, wanted a brand that was as loud as their ambitions. We worked with them to develop a thorough identity including: multiple logo lockups, print collateral, brand guidelines, and web designs. Having a strong connection to their city, Los Angeles, we used a piercing Dodger-inspired blue as a pop of color. The end result was a strong brand that the brothers were proud to represent.

Designed & Developed @ CheshireBeane

Above: logo comps pitched early in the design process. During the discovery phase, we learned the importance of family the brothers had held. Wanting something to allude to this, the lion mark was conceptualized. Lions had been a symbolic representation in their family for years, and this contemporary rendition was the homage they were looking for.

Below: Booklets showcasing their retail properties, letterheads, and other print collateral was a necessity in conveying the level of expertise RYDA possessed in a competitive industry.

ROW DTLA

ROW is an impressive shopping destination in the center of the Los Angeles Arts District. When designing their print and web assets, we wanted to build on the artsy aesthetic the property had established. A strong use of color, tenant photography, dynamic layouts, and its display typeface embellish ROW’s fresh and bold personality.

Some of the work in these projects include: highly custom website design & development with backend WYSIWYG content editors, printed collateral such as lookbooks for investors & prospective tenants, and social media content design & strategy.

Designed & Developed @ CheshireBeane

Mobile views of the tenant single page, navigation, and blog post.

Event Slider

Sliders are a good way to display groups of information without taking up too much vertical space. We developed a small event system to help Lion Heart build a community of coffee lovers. This sped-up screen grab shows how easy it is to showcase multiple events on a phone’s small screen.

Visual Back-End

There’s no need to tinker with code. By using visual backend editors, you can focus on adding content to your site, without the worry of breaking anything. Based off the individual needs of a page or post-type, I’ll develop a series of input fields and checkboxes for easy editing. This example shows how new Featured Roasts cards are created for Lion Heart.

Code View

This is what you do not have to deal with. It's the code behind the Featured Roast card template. Using the visual back-end editor, your content neatly populates where it's supposed to, for beautifully simple updates.